Logos, colors, and guidelines for Red Bridge Ventures.
The rbv logo is 48 dots across a 19×7 grid inspired by the sparse activation patterns of a scale-free network.
On the live site, the dots mimic a scale-free network — sparse activations cascade through local neighborhoods, connections strengthen through use, and wafer-colored light sweeps across the surface.
Silicon is our primary palette — derived from natural silicon's blue-grey spectrum. Wafer is our secondary — inspired by thin-film interference on polished semiconductor wafers.